Vote Like a Boss

The campaign sought to empower Guyanese youths to vote in the May 2015 elections. As the majority of Guyana's population is the youth, it was imperative for them to play their role.

CAMPAIGN OBJECTIVES

- To increase voter turnout.
- To encourage more youths to vote.

HOW THE OBJECTIVES WERE ACHIEVED

The objectives were achieved through hosting various interactive sessions. These included volunteer fairs and discussion panels.

CAMPAIGN INNOVATIONS

- Selfie Competition
- Vote Like A Boss Hashtag

CAMPAIGN IMPACT

The impact was seen, as there was increased voter turnout at the May 2015 elections, as well as an increase in the number of youths who voted.

CHALLENGES FACED

- Political Controversy
- Financial downfalls

LESSONS LEARNT

Planning is integral

COUNTRY

Guyana

CITY

Georgetown

FACEBOOK PAGE

https://www.facebook.com/guyananyc