Cefradi / Market Campaign

Cefradi's market construction program in Rutshuru territory (D.R.C) was made possible by Baraka Pilipili, a student at African Leadership College in Mauritius. First of all, Baraka made appointments with local leaders, specifically the so called "Chefs de Groupement". Second, these leaders connected him to the decentralized entities of the territory. He got to convince the chefs of small entities, up to the leaders of ten houses. It was such an incredible achievement, for all the population was mobilized to act wholeheartedly by contributing to the construction of Rugari market. They were able to accept that a certain percentage of their agricultural products be sold to begin the construction, and now we are building shelves for businessmen in this region of North-Kivu, D.R.C. Definitely Baraka is a young exceptional boy, who is able to communicate and unleash the potential competences from the community.

CAMPAIGN OBJECTIVES

The overall goal of this campaign is to consolidate the sense of self-reliance to maintain peace, collaboration, and sustainable economy. Specifically, we expected to unite people and construct a woody market building to accommodate all the merchants; channel and retrieve the water of the work to the benefit of the surrounding community; banish all community uprising and any defection of youth - who have become cheaper to rebel armed groups given that they don't have jobs or other ways to survive except joining rebel groups, train and empower local people for business and middle-skills to help them live by self-reliance.

HOW THE OBJECTIVES WERE ACHIEVED

Today, the market is under construction thanks to Baraka and his efforts to raise money and awareness. Baraka's campaign raised $5,000, an amount that helped us to begin our project. So far, we've built 120 market shelves, and local businessmen are happy to use them. We want to build up to 720 market shelves, and people are still willing to contribute until we'll have a strong and outstanding building according to the standards of D.R.C. I left Goma for California in August 2015, but still the people Baraka and I empowered are working hard, with the support of local leaders and the population. We strongly believe that soon their economic lives will thrive.

CAMPAIGN INNOVATIONS

Baraka's campaign reached the farthest area of Rutshuru territory, but we could not expand it to the rest of North-Kivu. Now we have come up with the idea of reaching out to famous provincial politicians. We want them to help finish the construction of the market by releasing the burden from the local population. We want them to help us build a strong network to not only to support the market construction, but also the rest of our community-impact projects. This innovative strategy of the campaign is not easier, but we always go with the transitive mathematical relation. Indeed, if A knows B and B knows C, then A can know C. As a result of this strategy, we are so far in close touch with the provincial assembly, and soon the governor.

CAMPAIGN IMPACT

Baraka's campaign has known tremendous progress and positive impact on the population. So far, we've begun a woody building covering the space of 60m in length and 40m in width. We have to hand it to the population of Rugari and Rutshru as a masterpiece for shelters to help all the merchants and the rest of the community to have productive businesses. The shelves are built in compliance with the standards of D.R.C. modern markets (for example, the Virunga market in Goma, capital city of North-Kivu), and each businessman has a special seat according to the sectors and the number. The water that is coming out of the roof of the 120 shelves is being channeled and recovered in tanks to be used for the hygiene and the water-needs of the surrounding population, and the cleanliness of food products to spread. For sure, Baraka's campaign has lead us to strong and outstanding accomplishments to the benefit of our lovely population.

CHALLENGES FACED

We note that the "Project to support self-reliance and consolidation of peace, the case of Rugari market construction," is initiated by Cefradi with the population of this grouping for the account of itself, and this is made possible by Baraka's campaign. However, we cannot miss challenges. For instance, the poor awareness, insecurity, the mismanagement, the non-compliance of commitment of the population, the non-respect of construction rules and the calendar, as well as the diversion of funds, have been to some extent limiting factors, hence creating flexibility. However, we handled them critically and successfully, and now we are advancing with a high speed.

LESSONS LEARNT

In response to Baraka's campaign challenges, we learnt so many lessons. First, we should work as a group in order to reach out to everyone. Second, we are readjusted our calendar by expecting challenges. Third, we created a commission of control lead by one of the local leaders. Last and most important, a mechanism for exploitation of human resources was switched-on where the stakeholders was well-determined, and a consultation of decision-taking organ in of Cefradi was determined to help us have competent staff to properly administer the project and finally reduce the risk of flexibility. We are determined to use this strategy throughout our next projects to run a thriving association for the benefit of our people.