Annual Nationwide Cleanup

Clean up Nepal is a for-purpose, non-governmental organization with a vision to inspire and empower local communities, community groups, schools, businesses, and local governments to join
the movement to carry out community-based activities that address local environmental issues. Clean up Nepal is not just about picking up rubbish. Through the act of picking up rubbish, it aims to provide an ongoing platform for raising awareness on local environmental issues.

One of our flagship programs is the annual nationwide cleanup campaign that provides local communities a unified platform to clean up streets, rivers and public spaces to improve their immediate environment through positive action and increased awareness. The campaign has grown significantly since it started in 2013. In the years 2013 to 2015, the number of cleanup sites has increased from 45 to 106, the number of participating organizations from 120 to 290, and the number of participants from 15,400 to 39,031.

CAMPAIGN OBJECTIVES

The objectives of the Annual Nationwide Cleanup are as follows:

1. Raise awareness about the benefits of having a clean environment on health and wellbeing, and the role each citizen can play for this by creating litter-free surroundings and by not tolerating illegal dumping;

2. Reduce the haphazard, illegal disposal of rubbish in public spaces;

3. Encourage communities to reduce their household waste production, and encourage reuse, recycling and recovery;

4. Work with a wide variety of stakeholders to successfully carry out the nationwide cleanup throughout Nepal; and

5. Promote environmentally friendly products.

HOW THE OBJECTIVES WERE ACHIEVED

The objectives were achieved through the following strategies:

Partnerships with like-minded stakeholders: We mobilized individuals and organizations to clean up areas at a grassroots level. We ensured that the campaign is organized, managed and implemented by the local community, and local resources are mobilized.

Online Activism: We used social media sites like Facebook to disseminate information about the nationwide cleanup, which helped us to reach a significant proportion of Nepalese citizens based in Nepal and globally. In addition to this, endorsements of the campaign continued this year with well-known individuals from various sectors.

Provision of Cleanup Kits: Clean up Nepal provided partners with cleanup kits, which consisted of reusable gloves, masks, rice bags, dustpans, brooms, etc., enable our partners to participate in the nationwide cleanup and continue undertaking cleanups at different times of the year.

CAMPAIGN INNOVATIONS

- The Annual Nationwide Cleanup campaign is Nepal’s first nationwide cleanup that works to mobilize local communities to cleanup in and around where they live.

- It takes place in over 20 cities throughout Nepal and mobilizes thousands of individuals.

- Partners of the campaign are diverse ranging from women’s groups, youth clubs, neighborhood groups, educational institutes, and interest groups.

- We partnered with the Community Information Network, which spread information on the campaign to 74 out of 75 districts in Nepal through its 262 community radio stations.

CAMPAIGN IMPACT

39,031 people took part in the third annual nationwide cleanup held in September 2015 and collected 282,699 kilos of waste. We reached 21 districts, out of which 11 were affected by the April 2015 Gorkha earthquake. We collaborated with 9 national partners and more than 290 local partners to organize cleanups at 106 locations in 38 major cities. We also aired awareness programs through 262 community radios in 74 districts.

CHALLENGES FACED

1. The Nepal government’s involvement in this campaign is still limited. 14 out of the 191 municipality offices participated in the third nationwide cleanup campaign.

2. We have reached 21 districts out of 75 so far. Many of the other districts are difficult to access and communicate with.

3. The political climate of Nepal has an impact on our campaign. For instance, because of the ongoing strikes and violent unrest in the western plains of Nepal, this region’s participation in the third nationwide cleanup was limited.

4. Along with these cleanup campaigns, there is a need for improved waste management systems in Nepal, which requires long-term planning and increased collaboration between government, civil society and the private sector.

5. Funds for awareness raising in waste management is limited in Nepal. We will need an increase in investment if we want cleaner and healthier cities.

LESSONS LEARNT

1. We should increase our collaboration with national and local governments in order to increase nationwide participation in the campaign, and commence discussions with local governments on how they can commence planning for adequate waste management facilities in their areas.

2. We should work to expand our outreach in all 75 districts by actively seeking interested
partner organizations throughout Nepal.

3. We should continue our work to generate awareness about the need for the Nepalese government and other donors to invest in adequate waste management and awareness raising activities.

COUNTRY

United States

CITY

New York

WEBSITE

http://cleanupnepal.org.np/

FACEBOOK PAGE

https://www.facebook.com/cleanupnepal